Summary
The Senior Manager, Publicity is responsible for all aspects of media relations for ABC News Studios, ABC News Live, Nightline and ABC News Digital, including day-to-day publicity efforts and the programs’ long-term communications strategy. The position reports to the VP, Publicity.
Category
Marketing / Advertising / Pr Services
Location
Greater New York City Area
Time Period
Full Time
Posted Date
Sep 08, 2023
Start Date
N/A
End Date
N/A
Job Description
The Senior Manager, Publicity is responsible for all aspects of media relations for ABC News Studios, ABC News Live, Nightline and ABC News Digital, including day-to-day publicity efforts and the programs’ long-term communications strategy. The position reports to the VP, Publicity.
Responsibilities:
- Create and execute communications strategies for each program and platform.
- Conceive and proactively pitch consumer and trade stories and secure placement in print, broadcast, and online media about the content, programs, platforms and talent.
- Generate television, print, wire, radio and online coverage of exclusive reports, investigations, and interviews.
- Write press releases and other promotional materials for exclusives, narrative nonfiction/originals content, initiatives, interviews, ratings/viewership and other announcements.
- Handle interview requests for anchors, correspondents, hosts, talent and executives for programs, platforms and content.
- Lead public relations for ABC News Studios brand, documentaries, docuseries and films, including awards season press, film festivals, industry panels, screenings and other promotional opportunities in the industry.
- Maintain a strong working rapport with talent.
- Liaise with areas of ABC News to promote programming internally and then externally.
- Develop and maintain relationships with key media contacts.
- Support crisis communications
- Keep senior management informed of publicity activities and challenges
Basic Qualifications:
- Minimum seven years’ experience in public relations, corporate communications or related field.
- Demonstrated experience managing multiple campaigns at any given time.
- Strong work ethic and demonstrated ability to secure earned media.
- Talent relations experience.
- Crisis communications experience.
- Must be willing to work a flexible schedule including weekend days.
- Strong writing and presentation skills.
- Strong time management and organizational skills.
- Strong understanding of social media integrations; experience running successful social media campaigns.
- Strong, collaborative, professional, respectful and kind team player.
- Proficiency with Microsoft Office products.
Preferred Qualifications:
Experience working in news, television, media and/or politics.
Required Education:
BA or BS from a four-year accredited college or university.
The hiring range for this position in New York, NY is $109,300 to $150,260 per year.
Job Type
Full Time
Weekly Limit
N/A
Shift
Day